From Copyright Clearance Center to GumGum?
posted by Frank Pasquale
TechCrunch has featured an interesting video from GumGum, a company that looks to aspire to be the CCC of online photos and videos. Capitalizing on the economics of celebrity content, it promises to “make every license a viral sales tool for the content owner” by making it appear with a right-click:
Publishers are billed on either a pay-per-use or an ad model. Might this device play the same role in a potential copyright suit between AP and bloggers as CCC played in the Texaco case–i.e., increase the willingness of judges to force bloggers to license content?
July 23, 2008 at 9:26 pm
Posted in: Intellectual Property
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Responses (1)
Mike O - July 24, 2008 at 7:18 pm
This is not new, iCopyright already provides a very similar service to large publishers and individual creators alike.
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